That Credit Union Blog


Frivolous Friday: Could Twitter Be a Powerful Business Tool for Credit Unions?
March 30, 2007, 12:20 pm
Filed under: blogging, credit unions, humor

Twitter is all the rage right now.  What is Twitter?  Well, it’s a website where you enter in information as to what you’re doing at any given moment.  You can even send an SMS message from your cell phone to Twitter to update it.  What’s that you say?  You don’t get it?  Don’t worry, you’re not alone.  No one I’ve talked to gets it, but they still do it anyway.

So why am I writing about a site that is of the same nature and longevity as mood rings and pet rocks?  Because I think there may be an unintended use here for business.  Think about it managers:  Twitter is a way to keep track of employees!  Want to know what your employees are doing at any given minute?  Check Twitter!  You think Joe is spending too much time at the water cooler?  Now you have a log!  People are voluntarily doing this.  Heck, in the workplace, we can mandate it!

Can’t you see how the conversation would go?

Manager:  Joe, you’ve been spending too much time playing poker in the lunchroom!
Joe:  Me?  No, not me, I… I… I’m always at my desk!
Manager:  Joe, here is a copy of your Twitter log.
Joe:  You’ve got me boss.  (‘sniff).

It could revolutionize employee tracking, I tell you!  The next step would be to slap RFID tags on our employees and then put sensors around that update the employees’ location automatically to Twitter, saving them the time to do it manually!

Of course, I am kidding.

And for fun, you can check out my Twitter account to see what I’m doing today.  Disclaimer:  I’m only going to update it until I get bored, which will probably happen ten minutes from now.